B2B Recruitment

Rectify International

Energy Sector Recruitment & Consultancy

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Client: Rectify International
Duration: 3 weeks
Year: 2024

Rectify International project screenshot

The challenge

What we set out to solve

Generic website not highlighting specialised expertise

Hidden portfolio of 50+ successful projects

Difficulty attracting specialised energy sector talent

No clear differentiation from generic recruiters

Energy companies couldn't express complex technical requirements

Our approach

How we tackled it

We built a sector-specific recruitment platform showcasing Rectify's deep expertise and track record. The design features an impressive portfolio of 50+ successfully completed projects, each detailing the challenge, solution, and impact (e.g., 'Recruited 12-person offshore wind farm team in 6 weeks'). Dedicated sections break down recruitment specialties: Upstream Oil & Gas, Renewable Energy, Nuclear, Infrastructure, and Compliance. A 'Recruit Me' section lets professionals upload CVs, specify their background, and opt into specific job categories. Companies post vacancies with detailed descriptions of technical requirements, location, and project scope. The platform includes case studies of successful placements (anonymized) showing salary ranges and career progression for placed candidates. A consultancy blog shares insights on industry trends, visa sponsorship, and career development, establishing Rectify as sector thought leaders.

Process

Execution timeline

Sector-Specific Design

Created dedicated landing pages for each energy sector
Designed technical portfolio showcase with detailed case studies
Built industry-focused visual identity and messaging

Project Portfolio

Documented 50+ successful project case studies
Highlighted technical challenges and solutions
Displayed impact metrics and timelines
Showcased salary ranges and career progression

Recruitment Tools

Professional CV upload and profile building
Job category filtering by specialty
Vacancy posting with technical requirements
Candidate-to-consultant matching system

Thought Leadership

Technical blog with industry insights
Visa sponsorship guidance and resources
Career development content
Industry trends and market analysis

Impact

The results

+195% increase in specialised applicants

Qualified Candidates

Attracted 8 new Fortune 500 energy companies

Enterprise Clients

Reduced time-to-placement from 4-6 weeks to 10-14 days

Placement Velocity

+£42k increase in average contract value

Average Fee Value

Established as 'go-to' recruiter for energy specialists

Market Positioning

Rectify's platform is exactly what we needed. Finding specialised offshore engineers is challenging, but their targeted approach and deep expertise in the energy sector has been invaluable. They understand our technical requirements in ways generic recruiters don't.

Dr. Emma Watson

Head of Talent Acquisition, Major Energy Corp

Capabilities